Match.com just put out its 12th annual “Singles in America” study on dating trends.  It’s massive, but we went through and cherry-picked the best stuff we saw.  Here are a few interesting stats on dating in 2022 . . .

 

  1. Dating now costs an average of $130 a month.  That includes $12 on dating app subscriptions . . . $39 on new clothes . . . $40 on your appearance and grooming habits . . . and $39 on actual in-person dating activities.
  2. Casual first dates are the way to go.  84% prefer a casual date like coffee over something like a nice dinner.
  3. Inflation and the economy are making cheapness seem kinda sexy.  23% say they’re more appreciative of frugal people than they used to be.  And 30% are more open to doing FREE stuff on a date now.
  4. 73% of single people are looking for a long-term relationship.  Or they’re at least open to it.  10% said they only want to date casually, maybe FOREVER.
  5. Long-distance isn’t a deal-breaker, especially for young people.  58% of young people would date someone who lives more than a three-hour drive away.
  6. Even if you don’t find “the one,” dating can help you grow and mature.  46% of women and 63% of men say dating helps make them a better person.
  7. First impressions aren’t everything.  49% said they’ve fallen for someone they weren’t initially attracted to.  That’s the highest it’s been in a decade.  Only 38% said that ten years ago.
  8. Good looks didn’t make the list of the top five traits people want.  #1 is someone you can trust and confide in.  Being emotionally mature, and being funny also ranked higher than looks.
  9. Politics might NOT be a deal-breaker right now.  46% said they’d date someone with “very different” political views.  But 31% said having NO opinion is a deal-breaker . . . and 37% said too strong of an opinion is too.
  10. Age matters less than it used to.  30% of singles have dated someone at least 10 years older than them, up from 19% a decade ago.  And 29% have dated someone at least 10 years younger, up from 21%.
  11. Kissing has made a big comeback since covid.  61% say they’d make out with someone on a first date again.
  12. And finally, the metaverse is now in play:  3% of single people have GOTTEN IT ON with a date in virtual reality.

Didn’t know this was a website, Singles in America!